Hi y'all!
We're beginning to dive deeper into planning our film schedule for the fall. Pre-covid as well as last year, we would show films on Thursday, Friday and Saturday nights at 6:30 & 9pm; however, attendance has been down for us in both instances despite selecting films that can attract different audiences. During covid and our limited capacities we did movie brackets on our Instagram for students to vote on theme week films such as Musicals, Sports, Superheroes and 80s to try to hit our maximum. They attracted our bigger audiences, but not what we hoped.
Moving forward, what is your institution doing to bring people to your movie showings? Any successful marketing tactics or pre/post movie programming? What is your weekly, bi-weekly, monthly, etc. schedule? Any and all information is helpful.
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Caleb Eubanks
Marketing & Communication Manager
University of Central Missouri
eubanks@ucmo.edu------------------------------